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Best-Selling Beauty Products from Amazon’s Internet Famous Section That Are Totally Worth the Hype
Charles H. Sloan View
Date:2025-04-10 18:04:41
We independently selected these deals and products because we love them, and we think you might like them at these prices. E! has affiliate relationships, so we may get a commission if you purchase something through our links. Items are sold by the retailer, not E!. Prices are accurate as of publish time.
We all know that Amazon is a treasure trove of things you need and things you never knew you needed. But on top of all that, you have a HUGE range of options and sometimes that can be overwhelming. So, how do you know which stuff works? Well, popular items and glowing reviews can be a great place to start. And another page that I like to check is Amazon's Internet Famous Section. Every item is backed by thousands of 5-star reviews, has reached viral status, and is even endorsed by several celebrities our team has interviewed over the year.
Scroll down and you'll find a sunscreen that's endorsed by Lisa Rinna and Kandi Burruss, who have called it "perfect." You can also snag the TikTok-famous Essence Lash Princess mascara, which has been recommended by Summer House's Paige DeSorbo and Hannah Berner. Looking for a new holy grail product for your face? Then check out the viral snail mucin that Southern Charm's Madison LeCroy uses all the time (as well as Vanessa Hudgens and Lala Kent). And, that's just the start.
So, if you want to check out what the buzz is all about, then check out our top beauty picks from Amazon's Internet Famous (that are totally worth the hype). You'll definitely agree with their cult-favorite status.
If you've been on any kind of social media this year, you've heard about snail mucin. It rejuvenates dry skin, leaves it feeling soft and supple, and offers lightweight hydration. I use this every night -- the texture is odd at first, kind of slimy, but it dries quickly and you can't beat the results.
This sunscreen is recommended by almost every celebrity we interview. "For my face I love EltaMD," Rachel Recchia shared. You'll love it because it's SPF 46, lightweight, and designed for sensitive skin.
When it comes to this makeup setting spray, Paige DeSorbo reports, "I always have this in my getting ready area in my bathroom because this was the first setting spray I ever bought. Ever since, I've always bought it. I love it. I think it's one of the best out there and it doesn't have a lot of love."
For only $4.99 you can get this viral mascara that makes it look like you're wearing false eyelashes. It's backed by over 250,000 5-star Amazon reviews, and is consistently featured in our most popular roundups.
Got pimples? Make them look more improved overnight with this hydrocolloid sticker. Not only is it loved by 107,000 5-star Amazon reviewers, it's also a celebrity fav with recommendations from Vanessa Hudgens, TikTok sensation Alix Earle, The Bachelor alum Catherine Giudici Lowe, and more.
We all know that e.l.f. products work just as good as the high-end stuff, well, the same is true for the brand's face primer. Infused with tea tree and vitamins A & E, it's just what you need for keeping your skin smooth and soft before you apply your makeup. One of the thousands of positive reviewers exclaimed, "Where has this been all my life?"
A popular brand among Gen Z and Gen Alpha, this moisturizer from Bubble doesn't contain any harsh actives, and is also great for a tween's skincare routine. Plus, it's infused with aloe leaf juice, vitamin E, and avocado oil, and safe for everyday use.
There's a reason the Internet loves this hair and body mist. There's nothing sweeter -- with hints of caramelized vanilla, toasted macadamia nut, and tonka bean, you'll smell like a treat.
Lighten up any dark areas under your eyes with this medium coverage brightener. Enriched with hyaluronic acid and shea butter, it will leave your skin nourished and glowing. This reviewer reported, "This formula melts into my skin and I find the warmth of my finger does the best job."
If you're dealing with clogged pores or blemishes, dermatologist Dr. Farhang suggests using products with benzoyl peroxide, just like this face wash here. It's backed by over 46,000 5-star Amazon reviews, with thousands of users raving that it cleared up their skin.
You've probably heard of Olaplex's repairing treatment. It has the backing of over 97,000 5-star Amazon reviews, and is formulated to repair hair and broken bonds. It's great for all hair types and can be used up to 3x a week for smooth results.
Just spray your skin with this cleanser and it will remove dirt, debris, and impurities from your face, without drying it out. Perfect for sensitive skin, acne-prone skin, post-workout, and more. It's safe to use multiple times a day, anywhere on your body.
Once a day, apply this serum on your skin just like you'd apply eyeliner. Get the product on the skin closest to the lash root (not the actual lashes), and let it dry. Stay consistent with application for best results. Over 34,000 Amazon reviewers have given it 5 stars, and you might, too.
Get lift and volume, without the stickiness or stiffness, with this spray. Spritz onto damp roots and style as usual, it even comes with heat protection.
Looking for simple space-savers for the kitchen and bathroom? Then check out these finds that I swear by (and maybe you will, too).
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